This article analyzes the core issues faced during the development of light culture tourism resort projects from multiple dimensions, such as design, marketing, and cost control. It provides solutions based on actual case studies to improve product competitiveness.

Embracing Gen Z - Creating Town Memories

A. Creating landmark spaces through streets and plazas

Turning Project Weaknesses into Strengths

A. Introducing IP, ecological reshape

B. Crossing the dunes, maximizing value

Operational Layout for Town Center's Peak and Off-Peak Seasons

A. Controlling business proportion and storefront locations to ensure "no off-season"

B. Maximizing commercial interface value

C. Streamlining traffic flow, reserving space for business expansion

Integrating with Nature, Creating Project Uniqueness

A. Combining with nature, creating comfortable spaces, enhancing land value - axis offset, sunlight offset

How to Add "Social+" Attribute to Residential Products

A. Creating diverse social spaces through architectural clusters

B. Multi-dimensional analysis to achieve "residential + social+"

Realizing Multi-marketing Possibilities in Resort Product Residential Conversion The Versatile "Box"

A. Diverse homeowner preferences

B. Different household sizes

C. Inherent product attributes

Achieving Product Cluster Diversity and Cost Control Win-Win - "Freestyle" Combination of Basic Units

A. Controlling the number of basic modules

B. Diverse cluster combinations

Tapping into Advantages of Challenging Sites - Optimizing Product Design, Balancing Lighting and Views

A. Solutions for high-rise products

B. Solutions for steep slopes and unfavorable orientations